Organic Exchange: growing the global organic cotton market

Organic Exchange Conference Summaries and Presentations

Summer 2004 Conference
Portland, Oregon
July 21-23, 2004
Hosted by: Nike, Hanna Andersson and Norm Thompson Outfitters

Agenda
Pictorial Summary

Wednesday

Session 1: Welcome
Rebecca Calahan Klein, Organic Exchange(17 MB)
Session 2: What is Organic Cotton and Why Are Companies Using It in Their Products?
LaRhea Pepper, Texas Organic Cotton Marketing Coop
Jon Runkel, Cutter & Buck (html: pdf version available upon request)
Derek Smith, Norm Thompson
Session 3: Telling the Organic Cotton Story to Consumers
Jill Vlahos, Patagonia
Dianne Jeffries, Hanna Andersson
Eraina Duffy and Tim Hershey, Nike
Session 4: Organic Exchange Trendcast –Part 1: Overview of the Organic Cotton Market
Rebecca Calahan Klein, Organic Exchange (12.5 MB)
Session 5: Organic Exchange Training for Retailers, Brands, Suppliers and Farmers
Rebecca Calahan Klein, Organic Exchange(420 KB)

Thursday
Session 6: The Organic Consumer--- Session Pictorial Summary , Session Pictorial Summary- 6 and 7
Blanca Hernandez, Hartman Group (3.5 MB)
Arlin Wasserman, Organic Center for Education and Promotion (17.6 MB)
Session 7: Linking Organic with your Brand Identity--- Session Pictorial Summary- 7 and 8
Jon Runkel, Cutter & Buck(2.7 MB)
Elizabeth Borelli, Eddie Bauer(8.8 MB)
LaRhea Pepper, Organic Essentials(30.56 MB)
Session 8: Organic Exchange Trendcast –Part 2: B2C Product Map
Rebecca Calahan Klein, Organic Exchange(1.1 MB)
Session 9: Consumer Response to Organic Cotton Products--- Session Pictorial Summary- Part 1, Part 2, Part 3
Michael Martin, Music Matters(780 KB)
Dianne Jeffries, Hanna Andersson
Rich Lorimor, Sahalie(5.3 MB)
Pam Stubenbord, Timberland(1.32 MB)
Stefani Mar, Eileen Fisher(html: pdf version available upon request)
Peter Tschannen, Remei(11 MB)
Simon Ferrigno, PAN UK, (972 KB)
Katie Stafford, M&S (40 KB)
Diane-Ronit Gerth, Otto(19 MB)
Session 10: Assessing Organic Cotton Messaging Tools
Sue-Ellen McClain, McClain Marketing(19 MB)
Anne Gillespie, Organic Exchange
Session 11: Emerging Solutions: Creating Sustainable Sourcing Models with Customer Appeal and Stakeholder Support--- Session Pictorial Summary- Part 1, Part 2, Part 3
Sue Mecklenburg, Starbucks (html: pdf version available upon request)
David Bright, Oxfam (509 KB)
Bena Burda, Maggie's Organics (Link to video on Maggie's website)

Friday
Session 12: Organic Exchange Trendcast—Part 3: The Organic Cotton Fiber Market--- Session Pictorial Summary- Part 1,
Part 2, Part 3
Kathleen Wood, Organic Exchange (9.9 MB)
Prabha Nagarajan, Indigo India (21 MB)
Helene Ecklin, Arasy Organica
Carlos Castilla Salazar , Oro Blanco (38 MB)
Session 13: Supporting Sustainable Agriculture: Lessons from the Front Line--- Session Pictorial Summary- Part 1, Part 2
Rob Cairns, World Wildlife Fund(html: pdf version available upon request)
Anna Nilsson, IKEA
Kim Johnston and Hailey Hawes, Mercy Corps(html: pdf version available upon request)
Session 14: Organic Exchange Trendcast—Part 4: Value Chain--- Session Pictorial Summary- Part 1, Part 2, Part 3
Rebecca Calahan Klein, Organic Exchange (396 KB)
Jan Lin, Thai Textile Industries(191 KB)
Nicky Bunce, Nike(93 KB)
Rahul Puri, Indorama (8.4 MB)
Sandra Marquardt, Organic Trade Association(78 KB)
Session 15: Looking Ahead to China Fall 2004 meeting and Meeting Evaluation
Rebecca Calahan Klein, Organic Exchange
Dodie Hung, Esquel(12.6 MB)

FOR MORE INFORMATION ABOUT THE ORGANIC EXCHANGE

Organic Exchange
2808 Adeline Street, # 4
Berkeley, CA 94703
Main phone: (510) 849-0800
Fax: (510) 849-0881
Email: terry@organicexchange.org